Design firm Swift Interiors came to us with a pretty serious problem: zero web presence. Maria Swift was a self-confessed technology illiterate who wanted a website that would reflect her design aesthetic and draw new clients to her business. It was important to her that the site had a no-fuss maintenance, and an easy way for clients to purchase a mail catalog.
- Build an elegant, sophisticated site that reflected Maria’s design aesthetic.
- Develop and implement an intuitive back-end for Maria to maintain, given her limited tech knowledge.
- Include an ordering form that allows customers to easily place orders and check out online.
- Showcase the products and designs in an attractive way to appeal to current and prospective clients.
The Big Win:
We approached Maria’s site with a high focus on form, as well as function. What resulted was a beautiful site that drew the customer’s eye to her unique, handmade furniture and to the all-important “order” button. When you visit the site, her personal style is made evident through the page’s simplicity, which shines the spotlight on what makes her special, her work. Her business’s new web presence also drove many more new clients to her doorstep, increasing her revenue and boosting the firm’s reputation. And, best of all, she took to the operation of the site like a pro and continues to maintain it effortlessly.