Larry’s environmentally friendly pet store, The Green Pet Shop had some issues. They had developed a cooling pad for dogs and their old site was making it hard for both wholesale and retail customers to see the place orders. As if that wasn’t enough, their site’s online purchasing system didn’t jive with QuickBooks, which ended up doubling their workload as they had to manually manage accounting. They wanted us to create a site that would alleviate these painful problems to improve their lives and their business.
- Create a fast, beautiful, intuitive website
- Optimized the back-end of the site for search engine optimization (SEO) to enable better search engine visibility.
- Implement dual purchase platforms for wholesale and retail customers.
- Build custom integration to bridge online purchasing and QuickBooks to allow real time updates of accounting balancing and inventory.
The Big Win:
The Green Pet Shop’s optimized site is now working like a well-oiled machine. Larry is really pleased with the new seamless integration of their e-commerce and accounting systems. They are no longer wasting precious time doing unnecessary, manual work. The customized site keeps them organized and prepared to handle the loads of new business they’re getting thanks to the success of our SEO optimization. They are now holding multiple first-page positions for their most valuable key terms, and seeing huge increases on both their retail and wholesale purchases. This is the perfect example of a client who saw huge improvements in their own experience as well as that of their customers.